
Although not immune to the effects of global economic downturn, the unique and enduring nature of diamonds mean that as an investment they have a strong long-term future. In 2008, despite the economic slowdown, diamond sales showed steady growth, halted only by the weakness in US spending in the later part of the year. As a whole, it is estimated that diamond sales were reduced to the low single digits for 2008.
In the tough trading conditions of 2009 we have seen roughly a 30% drop in polished diamond prices. 2009 and the first half of 2010 will almost certainly remain a challenging time for the industry. However, the potential for long-term growth remains sound, as demand for these most precious of stones is expected to outstrip a steadily decreasing level of global supply.
At Icecool Diamonds we carry a hand picked range of 12 exceptional solitaire diamonds chosen purely for their investment potential. These diamonds are uniquely positioned to withstand, and emerge, from the current uncertainty as a reliable hard asset, allowing investors to migrate away from the risk and complexity of stock markets.